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A Nurture Run was recently organized in May at the CCP grounds in Pasay City by Beauty Brains and Breastfeeding (BBB, Inc) and UNICEF, co-presented by the Department of Health and the National Nutrition Cluster chaired  by the National Nutrition Council. The objective of the Run was to raise the public’s awareness on the importance of breastfeeding during emergencies including in the work place.  More than 1,700 runners from all walks of life — the general public, government sector, non-government organizations and private sector participated in the activity.  Former PBA basketball star, Mr. Vince Hizon was there together with his sports caster and television host wife Patricia Bermudez-Hizon and kids, Vicente and Paul Andre to support the historic breastfeeding run.

Patricia related how Vince emotionally affirmed her when she was still exclusively breastfeeding their two kids.  She shared that husbands who show full support to their partners make breastfeeding a joyful part of parenthood and truly a family affair.  

Aside from promoting closer ties between the mother and infant, breastfeeding provides the right amount of nutrients and significant immunoglobulins which the infant needs for optimum growth and development.  Families can also save as much as P4,000 a month from freed cost of formula milk, distilled water and fuel.  During emergencies, breast milk assures babies of readily available, nutritionally adequate and clean food. 

Truly, breastfeeding anytime anywhere is the Filipino families’ best bet for nurturing children.